Cross-frontier distance selling
All retailers, who want to sell electronic cigarettes and refillable containers with nicotine across the border (e.g. online trading) shall register with the Danish Safety Technology Authority.
This applies both if you are a retailer in Denmark and want to sell to another EU/EEA country and if you are a retailer in another EU/EEA country and want to sell to Denmark. Here you shall register in the EU/EEA country where the consumer is.
You do like this
The registration to the Danish Safety Technology Authority must be made on an official form. You can find the form here.
You shall fill in the information about:
- Name, address, etc. of the company
- Date when the place of retail sale begins cross-frontier distance selling
- Address of the websites(s)
- Other relevant information about the website, if any
If the information is changed, the Danish Safety Technology Authority shall immediately be informed about this.
Marketing may not begin until the Danish Safety Technology Authority has confirmed that the registration has taken place.
You’ll find an updated list here
The Danish Safety Technology Authority publishes and updates regularly a list of registered retailers on the Danish Safety Technology Authority’s website sik.dk and on e-cigaretregler.dk.
Place of retail sale outside the EU
If the place of retail sale has been established outside the EU, you shall register with the competent authorities in the EU-country where the consumers are. Often the competent authorities are a Ministry of Health or the like. The Danish Safety Technology Authority can assist in appointing registration sites from foreign competent authorities.
The cause of registration is that certain EU-countries ban cross-frontier distance selling of tobacco, electronic cigarettes, etc. Places of retail sale, which run cross-frontier distance selling, must not deliver goods to consumers in the Member States where such a sale is forbidden